Folsom and Grant high schools, located near Sacramento, had their football game televised by ESPN on Friday night. But the distractions leading up to the game caused plenty of headaches for the coaches and the local media.

"Playing the game,” Folsom coach Kris Richardson told the Sacramento Bee, "was the easy part.”

"The national exposure is great for the kids and the fans, but being told exactly what you could have on your sideline, like water buckets, is new to me,” Grant coach Mike Alberghini told the newspaper. "During a game, I'm in a tunnel vision of thought and anger, but this was (different).”

Folsom officials told the Bee they got $2,000 for the game, and that Grant got $1,000.

Richardson told the Bee he received a phone call during practice Wednesday telling him his shipment had arrived. Outside the stadium, he found pallets lined up with boxes full of sports-branded bottles and jugs with the explicit order to display them on the sideline.

No one had bothered to inform Folsom.

"I told them if they wanted the coolers back, we were just going to leave them on the field,” Richardson told the Bee.

The Bee reported that ESPN, in conjunction with Paragon Marketing Group, which coordinates the network's high school coverage, requested the student bodies of both schools to engage in early morning, on-campus rallies. They pulled players out of class to do interviews.

ESPN also originally insisted that local television outlets were to have no access to the field, meaning no highlights on their newscasts, the Bee reported. That was adjusted to limited access from the end zones.