Sports Hub hanging tough with WEEICourtesy
Boston Herald
(July 22, 2010) Boston FM sports talk radio station “98.5 The Sports Hub” debuted on the dial almost a year ago but sports titan WEEI-AM (850) remains the front-runner in the heated ratings war.
During the spring ratings period, WEEI was No.1 among men in the coveted 25- to 54-year-old demographic with a weeklong overall 8.3 share. The Sports Hub, WBZ-FM, wasn’t far behind, scoring a 5.0 share and fifth place. The spring ratings run from April 1 to June 23. “I’m really proud of our guys,” said program director Jason Wolfe. “The spring was chock full of great content, highlighted by the playoff runs of the Celtics [team stats] and Bruins [team stats]. They belted out great shows, and the listeners responded.” In morning-drive, WEEI duo John Dennis and Gerry Callahan were first with an 8.9 share while the Sports Hub’s Fred “Toucher” Toettcher and Rich Shertenlieb were fifth with a 6.2. WEEI midday pair Dale Arnold and Michael Holley came in second with a 6.5 share while the Sports Hub’s Andy Gresh and Scott Zolak were sixth with a 4.4. The race was close in afternoon-drive. Glenn Ordway’s “Big Show” on WEEI was second with a 7.9 share while rival Sports Hub duo Mike Felger and Tony Massarotti were third with a 6.4. From 7 p.m. to midnight, Mike Adams and WEEI were first with a 13.3 share, while the Sports Hub’s Damon Amendolara was 14th with a 2.6. Read more at
Boston Herald where this story was originally published.
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(July 22, 2010) Boston FM sports talk radio station “98.5 The Sports Hub” debuted on the dial almost a year ago but sports titan WEEI-AM (850) remains the front-runner in the heated ratings war.