Courtesy ABA

(July 30, 2009) The American Basketball Association (ABA) today announced that it has signed an agreement with VERSUS, a national cable sports network in more than 75 million homes, to carry 11 of its professional basketball games throughout the 2009-10 season. The ABA Game of the Week will air on VERSUS on Saturday afternoons with a tip-off date of November 28. A complete schedule will be announced shortly.

"We are very pleased to join with this tremendous and fast-growing sports network. To be part of a line-up that includes NCAA basketball, the National Hockey League (NHL), the IndyCar Series and the Tour de France is very important to us," stated ABA Media Group CEO Anthony Chase. "Our new agreement with VERSUS will give U.S. viewers a chance to see the excitement of ABA pro basketball with its unique rules that have created the fastest-paced, highest-scoring basketball being played."

"We look forward to the opportunity to showcase this exciting league to a national audience," said Jeff Goldberg, Vice President of Programming for VERSUS. "We're always looking to add action-packed sports properties to our programming lineup and, with the college basketball season just getting underway on the network, the addition of 11 ABA games perfectly complements our schedule at that time of the year."

About the ABA

The ABA features 60 teams in cities large and small throughout the US and is the fastest-growing professional sports league ever. Cities include NY, LA, Chicago, Detroit, Dallas, Houston, Las Vegas,

San Francisco, Cleveland, Kansas City, Atlanta as well as Lexington KY, Beaumont TX, the Bahamas,

Honolulu, Nashville, Newark, Charlotte and others. Teams play with the legendary red, white and bluie ball.

The ABA is also the most diversified professional sports league with 60% of its teams owned by African-Americans, Hispanics, Asians and women. For more information, visit www.abalive.com or www.abamediagroup.com. The ABA is publicly-traded under the symbol ABKB.

About Versus

VERSUS celebrates competition across all platforms (VERSUS.com, VERSUS on Demand and VERSUS HD). Now in more than 75 million homes, the network is the national cable home of the National Hockey League (NHL), the Stanley Cup Playoffs and the IndyCar Series as well as best-in-class events such as The Tour de France, the Professional Bull Riders (PBR), World Extreme Cagefighting (WEC) and Professional Boxing. The network also offers collegiate sports featuring nationally-ranked teams from top conferences such as the Pac-10, Big 12, Mountain West and Ivy League. VERSUS features the best field sports programming on television and is a destination for sports fans, athletes and sportsmen to find exclusive, competitive events and original programs, such as Sports Soup and FANARCHY, that audiences can't find elsewhere. VERSUS, a wholly-owned company of Comcast Corporation (NASDAQ, CMCSA, CMCSK), is distributed via cable systems and satellite throughout the United States.

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