ESPN's new ombudsman knows networkingCourtesy
USA Today
(July 15, 2009) After you've produced TV coverage of the Super Bowl and Olympics, overseen the debuts of TV shows like Friends and Law and Order, hired sportscasters such as Marv Albert and Bob Costas, decided to put Dennis Miller on Monday Night Football and make Conan O'Brien a late-night TV comic and air an NFL game (in 1980) with no announcers, what's next?
Become a critic. Announced as ESPN's new ombudsman Tuesday, Don Ohlmeyer will write espn.com columns starting in August as he teaches communications at Pepperdine University in Malibu, Calif. — "I'm eking out a living in a cruel and hostile world." (Those mean streets of Malibu.) ESPN's previous in-house online critics, George Solomon and Le Anne Schreiber, came from print journalism careers. Schreiber's columns drew about 1 million page views in the past year — espn.com draws 1.1 billion monthly. In picking Ohlmeyer, says ESPN executive editor John Walsh, the company thought it would be helpful "to find somebody who'd been in the (production) truck" and is "a descendant" of TV sports pioneer Roone Arledge. Ohlmeyer worked with Arledge at ABC Sports before becoming NBC Sports' executive producer in 1977. His career included overseeing NBC's entertainment shows in the 1990s and returning to ABC's MNF, adding Miller. Ohlmeyer also has ESPN ties: He was on its board in the 1980s and his son, Christopher, is a freelance producer who's worked for ESPN. Ohlmeyer made suggestions to ESPN when he was on its board two decades ago: "Conventional wisdom was that SportsCenter was just something to fill time between events. I remember saying, 'This is the most important show you have. (Event) rights come and go, but that's your core." _______________________
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